A SEASON FOR GIVING: The Santa Shoebox Project

A SEASON FOR GIVING: The Santa Shoebox Project

This year, Dear Rae has decided to contribute to the Santa Shoe Box Project. This remarkable project distributes shoe boxes filled with Christmas gifts to underprivileged children all around South Africa.


Their aim is to distribute 110 000 boxes this year and accumulatively, 1 million boxes by 2019.

Each box is specially tailored to a specific child (age appropriate) and must contain the following 8 items:

– Toothbrush
Tooth paste
– Soap
– Face cloth
– Item of clothing
– Toy
– Sweets
– Educational supplies


Dear Rae has decided to gift 20 boxes and we have opened up the initiative to our Dear Rae staff. We would also like to extend the invite to all of our supportive customers!

If you would like to get involved, we have set up two options to make supporting this super worthy cause as easy as possible for you.


Option 1:

– Pop into our studio in Woodstock and donate any of the items listed above (it can be all or even just one).
– We will have a collection box available in the store for you to leave an item behind.
– Our team will then assemble the boxes.


Option 2:

Visit our website and purchase a donation amount from our online store. You can choose to pay via EFT, credit card or Snapscan.

Click HERE to donate now.


The Santa’s Shoe Box is currently at 88% pledged. Lets see if we can help them reach their goal.

We will be running this initiative from 27 October to 5 November 2017. The Dear Rae team with then put together and create the boxes for donation the following week.


Image credit: Caroline Burke


A note from Dear Rae


Looking back at the RUMI launch


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